Mr. Rana is an execution-driven technology and operations leader with a decade of experience building scalable, process-led digital businesses. As CEO, Masud sets REXTENT’s strategic direction, champions quality and client success, and drives growth across web development, BPO, lead generation, customer support, and compliance-ready business services.
Masud has founded and scaled multiple brands that form REXTENT’s multi-service ecosystem. He launched REXTENT to deliver high-converting Shopify/WordPress builds and reliable back-office operations; created Business Stair to streamline US/UK company formation, EIN acquisition, registered agent, business address, and LLC tax coordination; and built Dropship Panel to design revenue-focused Shopify stores for global merchants. He also expanded into real-estate data services via SmartTracing, and has led teams in codifying SOPs, QA programs, and SLAs that keep delivery predictable as the company grows. Prior to leading these ventures, Masud developed deep expertise in digital marketing and e-commerce operations, experience he now applies to align REXTENT’s solutions with measurable outcomes for clients worldwide.
“To be a CEO is a calling. You should not do it because it is a job. It is a calling, and you have got to be involved in it with your head and heart.”